about the company

From the moment a customer walks into a store, they are beginning a journey. In today’s world, people are shopping for the experience – visual, experiential, and emotional – and always anticipate leaving with more than they came with. 

At Sage Group Consultants, we specialize in bringing brands to life through the power of experiential retail. Our advisory services focus on areas such as brand strategy, visual merchandising, training and leadership development, operations management, location sourcing, and succession planning to help brands streamline their business model and deliver memorable customer experiences. Our goal is to take your customers on an adventure through their senses – starting with your storefront, its ambiance, the music, and its scent. Because every touchpoint matters.

meet the founder, tressa dhiab

With nearly three decades of experience in the beauty industry, Tressa has played an integral role in transforming the retail operations and presence of global brands. This experience paired with her extensive knowledge of strategic brand development has given her the lens to help businesses become brand leaders, hire the right people, and develop a strategy that allows their products and services to stand out from their competition. 

In 2019, Tressa left the beauty industry, eager to share her expertise with brands across various industries – the first being cannabis. Enamored by this emerging industry and all of its promise, Tressa worked as the Head of Retail Sales and Strategic Brand Development at Parallel. After great success in this role, she was inspired to take her career even further. That’s when Sage Group Consultants came to be. Tressa wanted a real platform to partner with businesses and help them unlock their greatest potential as they launch new brands. At the end of the day, her driving force is to support businesses, provide strategic guidance and create a runway for their success.

A Creative Trailblazer

Our Values

We always prioritize experience.

We help you uncover innovative ways to build fun, out-of-the-box, and impressionable brand experiences.

We lead with a growth mindset.

We’re here to position you for growth and success with the right business strategy, resources, and team.

We are bold in everything we do.

We’re always looking for ways to help you stand out, make a difference, and leave a lasting impression.